Your team's next hundred studies, without the agency invoice.

The same methodologies research agencies charge $5,000–$15,000 per study for — Van Westendorp, conjoint, brand tracking — self-serve, quality-controlled, and live in minutes. For organizations that research constantly, we offer terms built for how you buy.

However your organization runs research.

Self-Serve Platform

Best for: brand, product, and CX teams who need answers this week, not this quarter.

17 research-grade templates — pricing studies, conjoint, brand tracking, CSAT

Built-in panel: 30M+ respondents across 127 countries

Six quality layers on by default, on every study

Transparent plans, no sales call required.

Agencies & Consultancies

Best for: agencies and consultancies delivering research to clients under their own brand.

Full white-label — your logo, your colors, no SegmentOS branding anywhere

Client-ready outputs: per-question analytics, AI summaries, CSV/XLSX export

API access for integrating research into your own workflow

Deliver agency-priced research at platform cost.

Enteprise

Best for: organizations with ongoing, high-volume research needs.

Volume response packages with annual invoicing

Tailored onboarding and priority support

Governing Services Agreement for streamlined procurement

Terms your procurement team will recognize.

One platform. Every team that needs answers.

One platform. Every team that needs answers.

One platform. Every team that needs answers.

For brand teams

Awareness, perception, and tracking studies designed to run monthly or quarterly. Aided and unaided recall, attribute ratings, funnel analysis — the same instruments your agency uses, minus the six-week briefing cycle.

For brand teams

Awareness, perception, and tracking studies designed to run monthly or quarterly. Aided and unaided recall, attribute ratings, funnel analysis — the same instruments your agency uses, minus the six-week briefing cycle.

For brand teams

Awareness, perception, and tracking studies designed to run monthly or quarterly. Aided and unaided recall, attribute ratings, funnel analysis — the same instruments your agency uses, minus the six-week briefing cycle.

For brand teams

Awareness, perception, and tracking studies designed to run monthly or quarterly. Aided and unaided recall, attribute ratings, funnel analysis — the same instruments your agency uses, minus the six-week briefing cycle.

For product teams

Concept testing, feature validation, Van Westendorp pricing, and conjoint analysis. Know which features customers would pay to keep before engineering builds them.

For product teams

Concept testing, feature validation, Van Westendorp pricing, and conjoint analysis. Know which features customers would pay to keep before engineering builds them.

For product teams

Concept testing, feature validation, Van Westendorp pricing, and conjoint analysis. Know which features customers would pay to keep before engineering builds them.

For product teams

Concept testing, feature validation, Van Westendorp pricing, and conjoint analysis. Know which features customers would pay to keep before engineering builds them.

For marketing & CX teams

Ad testing before the spend, CSAT and loyalty tracking after the sale, post-purchase and exit surveys in between. Test the message on the audience before the campaign tests it for you.

For marketing & CX teams

Ad testing before the spend, CSAT and loyalty tracking after the sale, post-purchase and exit surveys in between. Test the message on the audience before the campaign tests it for you.

For marketing & CX teams

Ad testing before the spend, CSAT and loyalty tracking after the sale, post-purchase and exit surveys in between. Test the message on the audience before the campaign tests it for you.

For marketing & CX teams

Ad testing before the spend, CSAT and loyalty tracking after the sale, post-purchase and exit surveys in between. Test the message on the audience before the campaign tests it for you.

For HR teams

Employee satisfaction and recurring pulse surveys with eNPS, anonymity by design, and trend tracking — without standing up a separate employee-research vendor.

For HR teams

Employee satisfaction and recurring pulse surveys with eNPS, anonymity by design, and trend tracking — without standing up a separate employee-research vendor.

For HR teams

Employee satisfaction and recurring pulse surveys with eNPS, anonymity by design, and trend tracking — without standing up a separate employee-research vendor.

For HR teams

Employee satisfaction and recurring pulse surveys with eNPS, anonymity by design, and trend tracking — without standing up a separate employee-research vendor.

The boring parts, handled.

Predictable costs

Every study shows its full cost before launch. Panel responses are priced per response, quoted upfront — your finance team will never meet a surprise invoice.

Respondent privacy

All responses are aggregated and anonymized. You never see respondent PII; it's encrypted end to end. Quality verification happens at our layer, not yours.

Procurement-ready paper

A Governing Services Agreement is available for legal and compliance review, and we'll work within your security questionnaire process.

Enterprise questions

Can SegmentOS run the study for us?

The platform is self-serve by design — that's why it costs a fraction of agency research. Templates carry the methodology, so your team doesn't need a research background to field a defensible study. If you need more hands-on help, talk to us about onboarding.

Can we pay by invoice?

For organizations buying panel responses at scale, we offer response packages with annual invoicing instead of per-study payment. Talk to us with your expected volume and we'll quote it.

How does volume pricing work?

For organizations buying panel responses at scale, we offer response packages with annual invoicing instead of per-study payment. Talk to us with your expected volume and we'll quote it.

Do you support agencies running research for multiple clients?

Yes — that's what white-label and the API are for. Your clients see your brand, not ours, from survey to export.

Can we run studies across multiple markets and languages?

Yes. The panel covers 127 countries, and surveys run in 27 languages with one-click AI translation, per-question fine-tuning, and right-to-left support. Respondents automatically see the survey in their browser language — one study, fielded everywhere you operate.

Can we pilot the platform before committing to a package?

That's the recommended path. Start on the free plan, run a real study through the quality stack, and put the results in front of your team. Talk to us about volume terms once you've seen the data — not before.

Real stories from real users

Clear and precise answers. High speed, results delivered.

Paco Contreras

CEO, Bizpoint

SegmentOS was a game-changer for our decision-making. They helped us pinpoint our exact target market and understand its unique characteristics

Andrea Welch

Marketing Lead, Spectre

Great support and great capabilities, makes market research a lot easier.

Sophia Turner

Marketing Lead, Fourpoints

I used SegmentOS while working on a product idea and it helped a lot. It gave me a clearer vide or my market.

Kimberly Clark

Cityfied Group

Great support and great capabilities, makes market research a lot easier.

Sophia Turner

Marketing Lead, Fourpoints

We were debating a new ad campaign and used SegmentOS to test our messaging, The insight we got from the marketing panel were invaluable and directly led to a higher conversion rate on launch day.

Jaime Tames

Senior Marketer, Nutricion Animal

Reliable, flexible, and the support is genuinely helpful.

Rachel Chen

VP Strategy, KlaroAI

I used SegmentOS while working on a product idea and it helped a lot. It gave me a clearer vide or my market.

Kimberly Clark

Cityfied Group

Reliable, flexible, and the support is genuinely helpful.

Rachel Chen

VP Strategy, KlaroAI

We were debating a new ad campaign and used SegmentOS to test our messaging, The insight we got from the marketing panel were invaluable and directly led to a higher conversion rate on launch day.

Jaime Tames

Senior Marketer, Nutricion Animal

Great support and great capabilities, makes market research a lot easier.

Sophia Turner

Marketing Lead, Fourpoints

I used SegmentOS while working on a product idea and it helped a lot. It gave me a clearer vide or my market.

Kimberly Clark

Cityfied Group

Tell us how your team buys research.

Volume, white-label, procurement requirements — bring us the constraint and we'll tell you honestly whether we fit.

Tell us how your team buys research.

Volume, white-label, procurement requirements — bring us the constraint and we'll tell you honestly whether we fit.

Tell us how your team buys research.

Volume, white-label, procurement requirements — bring us the constraint and we'll tell you honestly whether we fit.